Natalia Venherska

Natalia Venherska

Ukraine

Natalai Venkeska has a PhD in Economics from Zaporizhzhia National University, Ukraine. For over 15 years, she worked at the university before relocating to the United Kingdom due to the war. She currently serves as Deputy Head of the NGO “Union for Promotion of Rural Green Tourism Development in Ukraine”, President of the Academy of Rural Development, and Editor-in-Chief of the Rural and Green Tourism Journal, all on a voluntary basis.

Working remotely, she supports the growth of Ukrainian rural tourism while balancing life in the UK. She is also a trainer, consultant, and project coordinator involved in international projects that strengthen rural entrepreneurs’ capacity in tourism.

Her work focuses on developing their organisation as a business association and representing its members internationally. She has taken part in professional study visits in the Czech Republic, the United Kingdom, and Estonia, and have authored research papers and manuals on tourism diversification through sustainability and creativity. Her professional interests lie in economics, business, and rural tourism.

Having travelled to around 35 countries, she is a passionate traveller who enjoys kayaking, gardening, and playing darts. Her values are inclusion, diversity, and resilience. As a cancer survivor, she deeply appreciates every moment of life.